Do your website and email marketing initiatives contain web forms to encourage interactive communications?
Web forms allow customers and prospects to submit information that explain their interests and needs. They help your organization to effectively communicate at the appropriate time and with the appropriate message. Engaging and interactive, web forms offer a two-way flow of information—your customers' unique needs are described, and in return they receive relevant content that means something to them. The result is a pleasant and enhanced experience with your organization.
RightNow web forms help accomplish better qualification of leads, a critically important element to successful marketing organizations. If your organization understands customer and prospect needs, you are one step closer to a successful marketing initiative.
With RightNow, you can integrate web forms with your website, online lead generation campaigns, or event registrations. You can also use web forms as stand-alone efforts to enable profile administration, lead generation and customer surveys.